When I stepped into this role, the primary challenge was building a meaningful online presence, one that could accurately reflect the quality and experience of the staged environments that Elevated provides.

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I approached this by treating marketing and brand design as an extension of the process itself. Translating design intent, spatial narrative, and staging into cohesive and playful digital and experiential systems, I developed a brand presence that aligned social media, website design, and campaign storytelling with the staged product delivered.

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By curating and directing content through a built-environment lens, I transformed the company’s digital footprint into a staged brand experience. Driving 85% growth in social media traffic and a 35% increase in website engagement, while strengthening clarity, recognition, and audience connection.

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